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#TechPack AW77 London @NikeUK Launch Day

September 9, 2014 | by Remel London


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Today I was a bit of a busy body! A few meetings here… catching up with a wise woman or two over there, but a wonderful highlight was my trip to the Nike Tech Pack studio.
Now If I’m honest I had no idea where I was going. I thought it was something to do with shoes hahahaha I was so wrong!

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I have to thank the Exposure PR London team for inviting me to the studio to find out about Nike’s latest material & technology adventure. OK it’s not as bad as it sounds, but what I learnt a few years back as a Nike Select, Nike definitely take pride in their products and making sure it’s trialled and tested to perfection for the perfect fit and feel and that is exactly what The Tech Pack Clothing line is about!

 

The Tech Pack line is tagged “Engineered to the exact specifications of championship athletes”

The line provides “Lightweight Warmth”.

I managed to grab one off the hottest hoodies ( no pun intended)  in the female line. The ‘Tech Hoodie’ has a thermal construction which traps body heat for optimum warmth. The Crossover neckline has a modern, feminine look and the double faced fabric is intended to be smooth to the touch!

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I was told it was a favourite and I was lucky to get one in my size, so yep I jumped leaped and snapped it up as soon as they help it up in front of my UV beaming eyes!

In the Nike Fashion we all received an I.D label that could be sewn into the garments where we wanted by the cloth Surgeon, I kept it very simple and got it sewn inside of the hood and then took my complimentary Photoshoot against the UV skyline! When I was done I popped my new Tech Hoodie in my hand stitched bag and was on my way!

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I must say it’s a great way to introduce us all to the line, they put a lot of care in the products and honestly all of the clothes are super soft and cosy, making me feel just about ready for the change of season!

They have a great selection of styles and designs for both men and women in the TECH AW77 range so snap up your lightweight Nike winter wear!

Thank you NIKE!IMG_2056 COMMENT, SHARE, LIKE & FOLLOW

@NikeUK
@ExposureLondon
#TechPack

 

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